About Us
The SFN is an independent association of experts—facility operators, designers, consultants, and coaches—who have been successfully involved in the squash facility sector for decades.
The shared motivation of SFN experts stems from a deep passion for squash and a strong belief in its potential as a financially successful investment. Driven by this, we are dedicated to supporting both existing and new facilities, helping them thrive and unlock their full potential.
We are not reinventing the wheel but rather adapting successful strategies from other areas of the leisure industry to squash, based on scientific studies.
Our Vision
We aim to strengthen the sport of squash while sustainably increasing the profitability of squash facilities. The SFN brings together top experts to provide comprehensive support, insights, and innovative solutions worldwide. Our goal is to establish squash as a central component of the leisure and racket sports industry and to enhance the sport's economic profile.
Our Mission
Through our unparalleled expertise, we strengthen the global squash community, promote investments in squash facilities, and ensure sustainable long-term returns for investors and operators. To close the gap in professional management practices, we continuously expand our market understanding through in-depth analyses and benchmarking.
The SFN Team
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Your Go-To Partner in the Squash Ecosystem
If you have any questions or need guidance regarding the squash ecosystem, SFN is the right partner for you. We are committed to providing expert assistance tailored to your needs. Click Book a video call | Squash Facilities and we'll discuss how SFN can support you on your specific topic.
Consulting and Strategic Planning: We offer customized consulting services to develop sustainable business models and effective growth strategies tailored to your needs. Our team collaborates closely with you to identify opportunities, address challenges, and create a strategic roadmap that ensures long-term success for your squash facility or association.
Market Analysis and Benchmarking: We conduct comprehensive market analyses to provide you with valuable insights into the squash ecosystem. By examining industry trends, competitor activities, and consumer behaviors, we establish important benchmarks that help you measure performance and make informed decisions. Our data-driven approach ensures you stay ahead of the curve and capitalize on emerging opportunities.
Training and Education: We organize specialized training sessions and workshops for coaches, players, and administrative staff to elevate the quality and professionalism within your organization. Our programs are designed to enhance skills, promote best practices, and foster a culture of continuous improvement, empowering your team to achieve excellence both on and off the court.